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CHAMP CEO, Arnaud Lambert talks about forwarders need to communicate more within the supply chain.
“Forwarders now want to keep their options open; they hope they might get a better rate with a different carrier. So for less than 10% of shipments, they will hijack the whole logistics chain,” said Arnaud Lambert, CEO of IT company Champ Cargosystems.
“We need to change the mindset – there is bigger value if you share than if you keep the data. Otherwise, you hold 90% of the chain hostage."